Contract Engineer — 565 Media
2015–Present
- Delivered LP/analytics systems for 50+ clients; owned GA/GTM/Klaviyo/Mail/SMS integrations end-to-end.
- Hungryroot: modular LP framework that scaled user acquisition; handled up to ~1M daily visits with Core Web Vitals passing and <2.5s LCP on priority routes; improved experiment cadence and pixel hygiene, leading to noticeably better CPA.
- Built and maintained 565media.com (Node/Strapi/Next); migrated from legacy WordPress while preserving SEO equity.